New agreement addresses previous supply issues.

 

GNS Wholesale and Collins Debden have entered a preferred distribution partnership, effective 1 July 2025. 

 

Under the agreement, GNS has been appointed preferred distribution partner for Collins Debden products across the ASA, Office Choice, and Office National buying groups. 

 

All orders directly placed with Collins Debden will be fulfilled by GNS, including pre orders for the calendar year 2026 season. 

 

To ensure improved reliability and service, selected Collins Debden diaries are now being shipped directly from Collins Debden’s production partners globally to GNS warehouses. 

 

This direct supply model eliminates reliance on local third-party logistics within Australia, helping avoid supply issues experienced in previous seasons. 

 

Collins Debden and GNS teams will continue to drive the Collins Debden brands and collaborate with an expanded vision to ensure the transition is seamless, with both parties available ongoing to support independent dealers. 

 

Customised services – including personalisation, branded and bespoke – will remain a direct service provided by Collins Debden and any support required should be requested directly.

 

 “By combining Collins Debden’s premium product range with GNS’s national distribution strength, independent dealers will benefit from faster delivery, improved stock availability, and a seamless ordering experience,” Paul Yardley, managing director of GNS, said.

 

To ensure any previous issues encountered have been resolved, Collins Debden has also: 

As part of the rollout of the partnership, GNS Wholesale is offering up to 15 per cent off on pre-orders placed for the CY26 season received before 27 June 2025. 

 

For further information go to www.gnswholesale.com.au.